IAG “Engaging Your Audience with Facebook Messenger” using Nuance Virtual Assistant technology
Date: July 16, 2020
Speaker: Sinead Hoffman, Content & Social Media Lead at IAG
IAG achieves tremendous campaign engagement with Arlo the koala chatbot
Register for this webinar and learn:
- How Arlo extended its reach from “above the line” campaign approach into social, driving further engagement and deepening the audience’s connection to koala conservation and home insurance by driving meaningful conversations as a virtual assistant
- How the Nuance virtual assistant technology behind Arlo created an engaging and versatile experience that exceeded all forecasts for interaction and revenue generated
- The story behind Arlo and how IAG raised money to plant over 700 trees and help preserve the natural environment of the koala population.
Author: Rachael Trickey
Published On: 12th Jun 2020 - Last modified: 17th Jul 2020
Read more about - Archived Content, Nuance
