Articles - Celia Cerdeira

Celia Cerdeira is the Content Marketing Director at Talkdesk, where she has been driving content strategies for over 3 years.

She specialises in inbound marketing, content marketing, and digital marketing, with a strong focus on enhancing customer relationships through innovative solutions powered by AI and Machine Learning.

Celia delivers compelling content, developing SEO strategies, and leading content initiatives that resonate with diverse customer personas.

Connect with Celia on LinkedIn

3D question marks against neon background and clouds
Is Your Contact Centre Ready for the Cloud?
Bendy roads with one straight path across it all
First Contact Resolution: What It Is and How to Improve It
5 golden stars
5 Ways to Improve the Ecommerce Customer Experience
Digital Transformation Concept
What Is Digital Transformation and How Can a Contact Centre Help Companies Achieve It?
Analysis report
Which CX Analytics Should a Contact Centre Measure?
Half yellow half blue background, 2 blocks with happy faces and a block that has the letters VS' in the middle
Customer Experience vs. Customer Service: What’s the Difference?
Customer Experience Platform
What Is a Customer Experience Platform?
Measuring tape with a block that has a smiley face on
How to Measure Customer Experience in Contact Centres
Customer Experience concept
What Is Customer Experience Management?
Call centre agents on the phone
What Is Average Handle Time and How to Improve It in Your Contact Centre
Contact Centre
How Can a Contact Centre Improve Internal Workforce Management?
Customer Loyalty Concept
6 Effective Strategies to Improve Customer Loyalty
CX Trends Concept
CX Trends 2024: The Impact of Technology on Customer Experience
robots talking on the phone
4 New Ways to Leverage AI for Customer Service
Digital hand set location on map with two pins
How to Incorporate Customer Service Into a Digital Transformation Roadmap
The words 'Key Performance Indicator' with a key and lock
11 Critical KPIs to Monitor for Contact Centre Efficiency
Robot in a call centre with headset on
5 Ways AI Improves Customer Experience Management
Person touching a cloud with a network of people around it
How Does a Cloud Contact Centre Improve Customer Retention?
6 Ways to Improve Contact Centre Performance
Collaboration to achieve concept
How to Build and Implement a Winning Customer Experience Strategy
Robot hand pointing towards a button
6 Priorities for Building an Effective AI Contact Centre Strategy
Call Centre Agents sat at a desk
What Is an Inbound Contact Centre, and How Does It Work?
Cloud Computing Concept
What Is a Cloud Contact Centre, and How Does It Work?
Omnichannel concept
What is an Omnichannel Contact Centre, and How Does it Improve CSAT?