What Is the ABC Approach?

ABC always be closing
528

ABC stands for Always Be Closing, which is a famous motivational phrase made popular by the memorable performance of Alec Baldwin as the ruthless salesman Blake in Glengarry Glen Ross.

It describes a sales approach wherein the salesperson should always remain persistent and focused on closing deals. In fact, it is more of a mentality.

To embrace ABC, salespeople must develop a mindset where completing a sale is the ultimate goal at all times.

This sales-first attitude differs from the typical call centre focus on customer satisfaction but, as we’ll discuss, it can also be a valuable tool in the call centre.

Thanks to Scorebuddy

Author: Robyn Coppell

Published On: 20th Apr 2023
Read more about - Definitions, ,

Follow Us on LinkedIn

Recommended Articles

ABC Model concept with A, B and C on wooden blocks
How to Introduce the ABC Mentality and Boost Revenue
jargon definition
Contact Centre Jargon and Terminologies
Yellow landline phone with speech bubbles - customer service closing statements
The Top 10 Call-Closing Statement Examples
Group of office workers having fun
Top 20 Motivational Games for the Contact Centre